Monthly Archive for: ‘September, 2009’

Interior Designers – Are You Charging for Results or Time?

18

Many of you know that I’ve been an interior designer for 22 years, and in that time, I’ve experienced many challenges.  One of the biggest sticking points with clients is about fees. I’m creating a class on value-based fees that will be on October 21st and I’d like to hear from you.
Would you do me a favor and comment on [...]

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Interior Designers – Branding Is More Than A Logo

2

Most of you already know that branding is more than a logo, stationery or the look of your website.
Branding starts with you.
Who are you?
What is your personality?
What level of service do you provide?
Who are your ideal clients?
These are a few of the questions you need to answer when you build your brand.  What happens for many businesses is a disconnect [...]

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What Is Your Real Business? Interior Design?

0

I’ve been reading a great book – Duct Tape Marketing by John Jantsch.  He says, “every business is a marketing business.”
When you think about it, he is absolutely right.  Our first job is to get the job, and what you say and how you say it can make the difference in you closing  more  sales.  For those of you that [...]

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New York City Epiphanies

1

I just returned from an amazing trip to New York City.  It was supposed to be mostly vacation, but I also scheduled meetings with three of our speakers, Robin Wilson, Karen Fisher and Mike Strohl while I was there.  I also met two of our members, Kati Curtis and Jonathan Baron. Thank you for sharing your time and your thoughts [...]

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150 Marketing Strategies, 11 Marketing Experts, 3 – 30 Day Marketing Plans and 3 of Your New Best Friends

3

The world of Social Media is revolutionizing our industry.  Facebook, Twitter and blogs are the buzz words of the day, and if you’re not in the know, you may be left in the dust wondering how to get business!
It’s time to freshen up your skills and learn new strategies…in fact, you’ll learn 101 of them during Design Success University’s 11-Week [...]

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Your Shortcut To A More Profitable & Passion-Filled Interior Design Business