Mistake #7 Interior Designers Make With Fees
Not knowing how to present your unique difference in such a way that your prospects choose you over competitors. When you’re competing with other designers for a job, and the only way a prospect can differentiate you is your hourly fee, how will they make a decision?
- the lowest cost per hour
- the portfolio they like the best
- the person they like the best
It could be a combination of all three, and you could lose the job.
The real point is that few designers really know how to handle the conversation about fees. If you haven’t established your differentiating value prior to talking about your fees, and you don’t know the prospect’s buying criteria, you could easily lose to the lowest priced option.
How do you avoid this? You’ll just have to come to our free webinar, “New Strategies To Avoid Interior Design Fee Fiascos,” on March 2nd and hear some solutions.
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