Monthly Archive for: ‘April, 2010’
Are You An Entrepreneur Or Is Interior Design A Hobby?
When you signed up for interior design school, did you have any idea what the real world of interior design really involved?
I know I didn’t.
It never occurred to me that 90% of the job was administration, detail and project management. It was a rude awakening for me, and I adapted, but it wasn’t easy.
It took years to get the systems [...]
Overcoming Overwhelm & Achieving Radical Results In Your Interior Design Business
Your a hard working interior designer, but are you over the edge with stress and that feeling of being overwhelmed?
Apparently you’re in good company. Many of our members are feeling this sense of burnout, dread, isolation and frustration due to the added stress of the economy, too much information and just too much stuff!
What’s keeping you up at night? What [...]
Recommend Interior Design Business Resources
We carefully consider the resources and services we recommend. We spend time getting to know the owners of the businesses and make sure our business philosophies mesh so we can confidently recommend their services to you.
Designer Society of America
Professional associations should have your success as their primary purpose. Serving your needs as a professional business person is DSA’s mission.
Designer Society [...]
Read More#9 Mistakes Interior Designers Make With Marketing
Not having a strong web presence – 75% of designers do not have a website, and today, I don’t recommend spending money on a website. A better option is a blog, social media and online directories.
Also, creating a digital portfolio and other new techniques of marketing are far more cost and time-effective than the traditional brochures and websites.
Please request a [...]
#7 Marketing Mistake Interior Designers Make
Paying hundreds or even thousands of dollars for costly magazine or newspaper advertising. Most businesses budget between 3 – 6% of their expenses for advertising, marketing and PR, but this is the worst possible place for you to be spending your money.
Professional photography of your best work, and a great head shot should be your first serious investment.
If you haven’t [...]
#5 Biggest Mistakes Interior Designers Make With Marketing
Not offering additional services at the end of an engagement – You are more likely to sell additional services to your client if you are in front of them especially when they are excited about what you’ve done for them.
What can you offer them? Is [...]






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