Interior Design Business Breakthrough Bootcamp Success Stories…

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About the Author

Gail DobyYou're not alone any more. If you're looking for advice, solutions, strategies and support to help you take your interior design business to the next level, Welcome Home! We're experienced interior designers, and we truly understand the challenges and pitfalls of your chosen profession. We're constantly researching, learning and simplifying the latest information from the overwhelming glut of noise on the Internet to save you time and money. You'll learn practical techniques from innovative marketing experts and consultants that will help you transform your business and your mindset so you can achieve your dreams. We're different than other Interior Design Colleges - we offer interior design classes specifically tailored to your interior design career goals and needs. Let us know how we can help and feel free to email us with any questions and suggestions you might have. |Interior Design Business Success Mentor | Social Media Consultant to the Architecture & Design CommunityView all posts by Gail Doby

  • http://www.designsuccessu.com Gail Doby

    Marna
    C.This
    has been wonderful! Your generosity is unbelievable! I am so
    grateful!! On Stealth Secret #5 would you mind giving the names of
    the books recommended again? Have a wonderful evening!

    You
    are so welcome! The Go-Giver and Go-Givers Sell More by Bob Burg and
    John David Mann

    Nancy
    M. – Kirkland, WAMy
    AHA was learning about http://www.hellobar.com. I’m implementing that
    immediately. Thank you so much for a wonderful webinar.

    Betsy
    H. – San AntonioMy
    AHA Moment was Gail’s big message…”to be a successful designer
    you MUST consistently market at least 2 hours each morning!”

    Tina
    R. – P. – MilwaukeeWhat
    was most valuable for me was the idea to align my self with local
    business leaders and celebrities. I think this idea in particular
    will really support my business model.

    Kari
    J. – PhoenixUsing
    surveys to garner interest!

    Joylene
    A. – Warri, NigeriaI
    have always hated marketing because I hate to be seen as pushy, but
    from today’s teaching my mindset has totally shifted. All the
    techniques are so natural and easy to do. One of my AHA moments is
    learning not to run my business on a reactive mode 2. The
    effectiveness of email marketing 3. Use of cards in building
    relationships with my clients.

    Jean
    W. – HonoluluAHA:
    Marketing – actual Project Management!

    Marilyn
    H. – Nashville, TN1
    AHA – I love the “hello bar” option…but oh, the Meet-up
    idea…and why do a one-on-one, when you can do a one-on-many?! Duh!
    Thank you!

    Cecilia
    P. – KingwoodArticles
    with reasons and benefits is a great idea. Endorsements, another
    excellent idea. Thanks

    Donnalynn
    P. – Half Moon BayI
    really appreciate your information. I know of all the steps you have
    covered and had abandoned them. Obviously, I wasn’t doing it
    correctly. I found it to be overwhelming. I now see that I was
    putting it last, not first. Simple as that. Isn’t it always. Thank
    you!

    Jackie
    L. – Pleasant Hill, CAThe
    Stealth Marketing Secrets Seminar was full of easy, actionable ideas
    to help grow my business. My favorite idea was to tailor my e-mail
    messages to the individual reader -to write as though I communicating
    directly to my target client. It’s so easy to lose sight of the
    person you’re reaching out to when you’re wrapped up in putting
    together a marketing campaign.

    Vicki
    - Thousand Oaks, CAConsistency
    of marketing efforts–its something I am bad about. Not being totally
    reactive and controlling your time more.

    Dawn
    DeL. – NYCThe
    idea of utilizing contests and surveys to create interaction between
    readers/clients and keep them clicking on your site, blog etc. is so
    simple that I could just kick myself for not having thought of it!

    Cynthia
    G. – Greenwood VillageThe
    “Organic ” email list makes sense to me…. I have resisted
    email marketing… Also I love the idea of doing a newsletter…
    after all… I Am THE EXPERT… People do want to hear from me… 30
    years of experience…are you kidding? Of course! My Aha moment!

    Wendy
    H. – Mill ValleyI’m
    learning all kinds of things – it’s hard to limit it to just one! The
    idea of purchasing cards in bulk is great, and so is the information
    about the Hello bar.

    Lynda
    - SheltonBest
    inspiration is to put in place a referral program. Thanks!

    TCS
    - Santa BarbaraStaying
    in touch with present and past clients with on line and off line
    cards. I need to get their birthdays when we start working!

    Mary
    E. G. – Mahtomedi, MNAha!
    Always have a call for action! I haven’t any calls to action on my
    blog and have no newsletter. Genius!

    Linda
    - Summersville
    I
    learned so much! I really love the Christmas in July idea.
    Also…”Call to Action”

    Sandi
    B.- Woodbury MNI
    appreciated the idea of having a file of cards/stamps/etc. ready to
    go to stay in touch with my clients. I always have the best of
    intentions then life gets in the way. How did my client know that I
    was thinking of them?

    Lynn
    - WestonEmail-Marketing

    Nancy
    - Middleburg, VA

    Surveys
    for newsletter to target audience

    Jere
    B. – Holicong, PAHi
    Gail: Loved everything, but especially the tell a friend program and
    keep saying “thank you” for everything in a personal way.
    Good Job

    Sue
    P. – Sidney, British ColumbiaAHA!
    A survey to send out with a benefit attached

    Darlene
    L. – ChicagoMy
    AHA moment was actually keeping a record of clients religions and
    preferences and use this information to market them!

    Maria
    - AtlantaDoing
    a “Christmas in July” article in newsletter to get clients
    thinking about the holidays and projects they want to do.

    Pat
    P. – Dallas, TXWhat
    were the two books for the desire of the customer

    Nadine
    AHA
    moment: Devote 2 hrs./day to marketing FIRST THING in the morning so
    that nothing else gets in the way later in the day!

    Sherrie
    M. – Roselle, ILI
    like the Hello bar, I use email monthly and want to get a response
    from my readers.

    Eleanor
    S. – Newton, MAUsing
    surveys and call to action in the newsletter that will capture
    readers attention.

    Ginger
    - Wheaton12
    Touch Program – sending hand written cards.

    Think
    ahead and store up on cards to send out to clients. That’s an easy
    way to touch 12 times per year.

    Sharon
    O’Brien – AnnapolisMarketing
    the business 2 hours per day! Excellent!

    Stephen
    K. – Denver

    I
    didn’t consider that testimonials can come from people other than
    clients. I also enjoyed the idea of “The Ugliest Accessory”
    contest. Thank you.

    Diana
    W. – HoustonI
    learned that I am not consistent enough. I like the 12-touch method.
    Easy to do and manageable.

    Debbie
    J. Gainesville12-touch
    program. Something I use to do with birthdays and have not been
    consistent with this past year. Got some additional ideas too, so I
    can expand on it!

    Ana
    - TorontoAfter
    1 year on your program I still get AHA moments – love it!
    Hellobar.com is new idea and stats on email conversion are helpful.

    Deborah
    C. – OttawaI
    fall into the trap of dealing with all my new emails first thing when
    I start work in the morning. A big AHA was to seriously commit to
    putting the marketing first – every day!

    Ernie
    R. – Los AngelesSetting
    up the newsletter seems to me to be the way to go. It also sounds
    better than dong a blog, which I’ve not found to be something of
    interest to me.

    Tobi
    B. – TorontoTo
    create viral marketing by asking my newsletter recipients to forward
    it to their friends. More of a “duh” moment.

    Rita
    W. – Blowing RockI
    learned that I need to focus on my marketing every day – first thing
    for 2 hours.

    Marna
    C.Many
    businesses built during the Depression exist still today! What
    encouragement!

    Janet
    S. – BridgewaterBiggest
    AHA….to ask me to do something. see? I took action. So easy!

    Debbie
    E. – SquamishThe
    Hello bar on the most viewed page of the website to get people to
    give their information online to add to a list. I will add this
    immediately as I know through our website the portfolio page gets the
    most views on our sites.

    Molly
    M. – Severna ParkTrying
    to go viral through asking for a response and or giveaway on your
    monthly newsletter, or by use of a survey.

    Mott
    G. – Signal Mountain, TNSend
    postcards to past clients and people I know, and include asking them
    to join my email newsletter (which I plan to start).

    Melissa
    R. – MechanicsburgGoogle
    info, Hellobar and surveys.

    Cheryle
    - BostonNewsletter
    same time and date each month and build to 1,000 of people you
    already know.

    Kathy
    A.I’ve
    been doing newsletters but doing them all the wrong way and to the
    wrong people.

    Pat
    P. – DallasSure
    Did!! Love the idea of a monthly newsletter to our prospects,
    clients, etc. plus many more ideas.

    Laura,
    UKI
    had no idea how interactive a newsletter could be.

    Ruth
    H. – Lawrence, KSUsing
    opt-ins to get response.

    Nicole
    Rice – Fair Haven, NJ12-touch
    program on top of newsletter.

    Joan
    W – Aiea, HawaiiSpend
    first two hours of the day on marketing.

    Payton
    P. – West ChesterTo
    start each day marketing my business. Spend 2 hours on this.

    I
    always thought a call-to-action was about the sale. AHA! Engagement
    of any kind is a call-to-action.

    Kristin
    D. – Concord, MAI
    love the info regarding http://www.hellobar.com.

    Michelle
    B. W. – Naperville, ILLoved
    the birthday gift/petit-four idea!

    Suzanne
    L. – ScottsdaleI
    send e-mails to my list of 400 via Constant Contact on a regular
    basis, but did not realize that sending them out on the same day and
    same time of day is of importance too.

    Vicky
    - Kathleen, FLLoved
    the part about the “Call to action” You called and I went
    into action!

    Sherrie

    Must
    market first thing every day.

    Pamela
    H. – SarasotaAha
    - Call to Action on Website/Blog.

    Sheryl
    McL.Call
    of Action on every marketing piece including your business cards.

    Cathy
    Sands – Orlando FLAha
    - Cards to clients to stay in touch. Thanks again Gail – always get
    something from your calls!

    Elaine
    D. – Houston, TXBiggest
    Aha! Hello Bar on website

    Kathryn
    F. – BoulderHow
    to make email marketing go viral.

    Stephen
    L. – Las VegasI
    liked the idea of adding a “hello bar” to my web page for a
    means of building a mailing list. Many thanks for all your efforts.

    Marlene
    O. – Los AngelesMy
    AHA was hearing that influential people should be quoted on my
    website as testimonials. And that they don’t necessarily need to have
    been clients. Aha!

    Lynda
    - SheltonGreat
    to learn about 12-touch program!

    Cindy
    B. – Pike Road, AlabamaThe
    12-touch system is something I used to do and had forgotten all about
    so I will definitely be starting this back up. Thank you Gail!

    Susan
    P. – Kansas CityI
    have been marketing to strangers more than the people I know and who
    trust me!

    Jennifer
    L. – YorkMy
    biggest AHA learning moment is the importance of a monthly news
    letter.

    Valerie
    Z. – DuPont, WAMy
    biggest AHA moment: The call to action on every single thing that I
    put out-business cards, newsletters, website – everything.

    Debbie
    C. B. – Santa Ana, Ca.I
    have been thinking of doing Newsletters but being consistent is the
    key and that is where I have failed in the past.

    Julie
    - Blowing RockCall
    to Action on everything!

    Lucinda
    R. – LynnMy
    Business Card needs a “Call to Action”.

    Suzanne
    S. – Gulfport, MSI
    really liked idea for business card to have call to action.

    Nancy
    Y. – MontgomeryRelating
    the newsletter to current events.

    Bonnie
    - Burbanki
    track activity on my site…and will try Google Analytics, as well -
    but how to differentiate (worldwide) who is a viable/qualified
    prospect. Pia
    - Redondo BeachWith
    all the internet advertising available and all the software programs,
    how do you mix and match, and do the best marketing.

    Hi
    Pia – I will be teaching a class in the future about online
    marketingValerie
    Z. – DuPont, WA
    Are
    there ASID CEUs for this webinar?

    Not
    at the moment, Valerie. We’re focused on giving content and when we
    can, we’ll work on getting CEUs. It’s quite a process – about 15
    hours per class application!

    Sheryl
    - MitchellvilleI
    am not sure if this fits into today’s discussion but, I have an
    opportunity to participate in a Fall show house. What advice do you
    have as using this as a marketing tool?

    I’ve
    not done it myself. It is very expensive in time and money, and you
    have to work hard to get donations of items. Some people who have
    done it have benefited, so anyone reading this want to share your
    opinion?

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