Featured
How Do You Make Good Design Happen? Follow the Money
Reprinted from Fast Company
BY Thomas Lockwood Mon Jun 14, 2010
Think about how you can affect change in your corporate customer’s business. This is a different level of design and one that really makes financial sense for your and your clients.
As president of the Design Management Institute, I am often asked: “How can we develop a [...]
September 3, 2010 | Gail Doby | Comments | Continued
Tweetdeck To Simplify Your Interior Design Marketing
At Specify, as we work on our our social media we’re learning how to do more with less. At times I just want to write my own tools, not because I’d make them better, but I’d rather they be simpler. I’ll talk about the ones I believe are easy to use or allow me to [...]
September 2, 2010 | Gail Doby | Comments | Continued
Why You’re Not Getting Calls From Your Website
I just wrote this week’s ezine article, and although this post won’t share all of the details, I’ll share a few other tips with you.
If your website looks just like everyone else’s, your shooting yourself in the foot. Don’t mimic everyone else’s laundry list of services…post a video that shares your personality. Limit it to [...]
August 30, 2010 | Gail Doby | Comments | Continued
Interior Design Photos
Thank you to all of you who submitted interior design photos that we will be using in our marketing materials and blog posts. We’ll give you and your photographer credit where it fits. In a few cases, like videos, there isn’t a good way to credit you. We appreciate your understanding.
I know some of you [...]
Overcoming Your Resistance
We all like to do what we like to do as interior designers, but often, we struggle with tasks that are necessary and not within our comfort zone. Our tendency in slow times is to do everything ourselves, but that’s a recipe for burnout and stress.
I can say that because I am constantly pushing to [...]
It’s Back To School Time
It’s a busy time for many families, and as soon as the moms get their children back in school, they will have a little time to think about fall activities and the upcoming holiday season.
This is the perfect time to get in touch with your clients to remind them that the holidays will be here [...]
Ask Gail Doby Your Interior Design, Social Media, Business or Marketing Questions
I receive many questions throughout each month, and if you’re in our Business Mastery Membership or Value Based Fee Series, you have the opportunity to ask those questions during our Q & A sessions.
If you’re not participating in either of those programs, you are welcome to post questions to this post, and I will answer [...]
It’s Too Soon to Celebrate, as Pent-up Demand for Luxury May Have Crested
July 21, 2010
www.unitymarketingonline.com
For Luxury Marketers, Retailers, Advertising Executives, Press…
Affluents Remain Cautious about Indulgence Spending Going into the Third & Fourth Quarters
Unity Marketing’s Luxury Consumption Index (LCI) stalls at 78.3 points as affluent consumers respond to mixed signals in the economy
Stevens, PA July 21, 2010 – Luxury marketers have enjoyed a few brief quarters of [...]
Fewer Affluent Households Invested in Luxuries for their Home Last Year
Fewer Affluent Households Invested in Luxuries for their Home Last Year, but Those who Made Purchases Invested Significantly More
Unity Marketing’s new Home Luxury Report details major changes in purchase of home luxuries and how marketers should respond
Stevens, PA July 14, 2010 – In the category of home luxuries – items for one’s home, like art and [...]
How to Succeed in Business
By: Brian Tracy
The high road to becoming a self-made millionaire in America is starting and building your own business. But this is not as easy as it sounds. Most businesses started by inexperienced people fail.
Probably the primary reason why people don’t start businesses is because they’re afraid that they’re going to lose [...]
We're offering a complimentary copy of Design Success University's 2009 Interior Designer's Salary & Fee Schedule Survey Results eBook ($79 Value) as our gift to you...all we need is your name and email.
