Category Archive for: ‘Featured’
Harvey Mackay’s Column This Week – Apply This To Your Interior Design Business
Say thanks to your employees
Don MacPherson is co-founder and President of Modern Survey, a human capital measurement company which, among other things, conducts employee engagement surveys. Their research has shown that recognition and appreciation is the top driver of employee engagement.
Perhaps it seems elementary, but Don says if you want employees who are fully engaged, you need to ensure [...]
How to Avoid Interior Design Fee Fiascos…And Attract Your Ideal Client
If you attended the How To Avoid Fee Fiascos…And Attract Your Ideal Client webinar or live event. Thank you for listening.
Most importantly, I hope you took at least one good idea from the presentation that you will immediately apply to your business. I’d love to hear from you.
What was your biggest AHA or take-away? What will you [...]
It’s all in the Follow-Up! Good Advice for Interior Designers
I like to share articles by other successful business people to broaden the offerings of our site. Please enjoy this…I received this in an email from Mary Ellen Tribby…an amazing entrepreneur.
By Deb Pilgrim
After much thought and research, my husband and I decided on the school that we wanted to send out eldest daughter to. When I enquired about the [...]
Good Advice for Interior Designers About Targeting the Affluent
November 3, 2010
www.unitymarketingonline.com
For Luxury Marketers, Retailers, Advertising Executives, Press…
Sound Strategy or Dumb Advice?
American Affluence Research Center advises luxury marketers to focus on the wealthiest 1 percent of the market and to ignore those with lower levels of high income
Stevens, PA November 3, 2010 – The Atlanta-based American Affluence Research Center has released its most recent survey of the [...]
SEO For Interior Design Websites Is Important!
I just noticed this post from another interior designer who is learning about SEO and what that means: http://pbstjsinteriors.com/blog/2010/08/seo-maximize-website-traffic/.
Here are some basics that you need to know:
Search engines like “aged” domains…the older your site, the better
Your site’s Title Tag should include your main keywords such as “interior designer Denver“
Your site’s description should include your main keywords
Use keyword anchor links within [...]
9 Ways To Spy On Your Competitors Online
10/16/2010 By Joan Stewart, The Publicity Hound
Writer Ed Davis asked me to pass along tips on how coffee shops can do competitive intelligence online, for an article in Specialty Coffee Retailer Magazine.
These tips work just as well for any retailer selling online or offline, or anyone who wants to spy on their competitors, or any Publicity Hound who wants more publicity than [...]
Self-Awareness Leads To A More Successful Interior Design Business
I’ve been reading a great book by Daniel Goleman, Richard Boyatzis and Anne McKee – Primal Leadership – Learning to Lead with Emotional Intelligence.
Self-awareness comes from self-reflection, and that gives us clues about the situations in which we find ourselves. My business coach speaks often about his journaling and how that helps him run his business successfully.
We all have blind [...]
Latest Information On Affluent Consumer Purchasing Trends
July 21, 2010 www.unitymarketingonline.com
For Luxury Marketers, Retailers, Advertising Executives, Press…
It’s Too Soon to Celebrate, as Pent-up Demand for Luxury May Have Crested –
Affluents Remain Cautious about Indulgence Spending Going into the Third & Fourth Quarters
Unity Marketing’s Luxury Consumption Index (LCI) stalls at 78.3 points as affluent consumers respond to mixed signals in the economy
Stevens, PA July 21, 2010 [...]
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Interior Designers: Want To Find Out What Your Competitors Earn?
Download your copy of DSU’s New 2012 Interior Design Fee & Salary Survey eBook ($179 Value) with our compliments. All we need is your name and email.