Design Success University Blog

Which of These Two Designers Are You?

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By Maria Bayer
DSU’s Authentic Sales Coach
On a quiet spring afternoon, two designers at two very similar homes received an eZine from the industry’s leading expert in helping designers create more profitable and passion-filled businesses.
This was fortunate because both were seeking strategies that would help shortcut their path to winning more dream clients and creating bigger profits.
Each wanted to work […]

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Do You Have Big Summer Plans?

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Memorial Day is over, and if you are like many of us, it’s time for a summer vacation, time with the kids, graduations, weddings and the usual round of barbecues, hikes, and fun outside activities.
April 15 – June 30 is also the time when many residential interior designers feel a lull in their businesses as their clients are focused on […]

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Shhhh… Secret Weapon Inside!

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By Maria Bayer, DSU’s Authentic Sales Coach
What if I told you that you could have an unfair advantage over other designers? What if there was a secret weapon to help you win more clients? Would you jump at the chance?
During the times in my career when I did not have a mentor, I would have done anything and paid any […]

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Happy Memorial Day

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By Pat Price at the Client Services Desk…
Memorial Day Weekend marks the beginning of summer for many… barbecues, the first camping trip of summer, a long weekend of fun. But we also need to pause and recognize those that have defended our freedom and sacrificed their lives. Never take freedom for granted…for that is when it can be lost. If […]

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Do You Wish You Knew More About Running Your Business?

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When I started my interior design business back in 1987, I didn’t have the training to be an interior designer, so a few years later, I went back to school to get an interior design degree.
What I received was exactly one class about the business of interior design. Sadly, during the class, the instructor (with 20 years of “experience”) asked […]

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How To Address The “Why Are Designers So Expensive?” Objection

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By Maria Bayer
DSU’s Authentic Sales Coach
Do your hackles rise when your prospective client asks you, “Why are designers so expensive?” If they ask and you turn down the project, then you might be pushing a perfectly good client away.
If that question irritates you, then your response will likely sound defensive, which won’t do you any favors in winning the […]

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Super Bowl Fever

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By Pat Price at the Client Services Desk…
Are you ready for the Super Bowl? Here in Colorado and at Design Success University, we have a good case of Bronco fever…orange and blue are everywhere. We love the team, love the quarterback, love the coach…just plain love those Broncos. Even our sunsets reflect the colors of our favorite team.
While football might […]

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Marketing Made Easy

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Marketing drives your income, so how are you doing with your marketing planning and implementation?
If you aren’t happy with your income, it is most likely because you were inconsistent with your marketing efforts over the last few years.

Decide what your goals are for this year – dollars, number of clients, referral partners, referrals from clients, etc.
Think about what method so […]

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