Design Success University Blog

How To Sell Commercial Design Services

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By Maria Bayer
DSU’s Authentic Sales Coach
A designer asked me how to apply the concepts from my “Close Design Clients Now” program to commercial design. One of the questions she asked was how to sell to people who don’t understand the full value of what designers provide: architects and developers.
Ironically, one of the most common complaints from residential designers is […]

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Street Painting and Chalk Art

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By Pat Price at the Client Services Desk…
Larimer Square in Downtown Denver was even more colorful than usual this past weekend due to the 2014 Denver Chalk Art Festival. Larimer Street, between 14th and 15th streets, was blocked off so that over 200 artists could add their chalk creations to the pavement.
Some artists were sponsored by local businesses, but all […]

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What If?

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What if you could pick the brains of other successful designers that have built successful businesses ranging from $150,000 to over $5 million per year?
Have you ever dreamed of building a nationally or internationally known design firm, and would it be helpful to hear from a designer that has 30 employees, does projects all around the world and has her […]

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Business Ethics – Where Do You Really Stand?

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By Drue Lawlor, FASID
Director of Coaching for DSU
I happened to overhear several conversations recently that reminded me of the fact that no matter how many years one has been in business, an “adjustment” to our “ethics meter” might be in order.
In the first instance the designer was talking to a contractor about the “referral” fee they expected for recommending […]

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Which of These Two Designers Are You?

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By Maria Bayer
DSU’s Authentic Sales Coach
On a quiet spring afternoon, two designers at two very similar homes received an eZine from the industry’s leading expert in helping designers create more profitable and passion-filled businesses.
This was fortunate because both were seeking strategies that would help shortcut their path to winning more dream clients and creating bigger profits.
Each wanted to work […]

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Do You Have Big Summer Plans?

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Memorial Day is over, and if you are like many of us, it’s time for a summer vacation, time with the kids, graduations, weddings and the usual round of barbecues, hikes, and fun outside activities.
April 15 – June 30 is also the time when many residential interior designers feel a lull in their businesses as their clients are focused on […]

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Shhhh… Secret Weapon Inside!

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By Maria Bayer, DSU’s Authentic Sales Coach
What if I told you that you could have an unfair advantage over other designers? What if there was a secret weapon to help you win more clients? Would you jump at the chance?
During the times in my career when I did not have a mentor, I would have done anything and paid any […]

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Happy Memorial Day

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By Pat Price at the Client Services Desk…
Memorial Day Weekend marks the beginning of summer for many… barbecues, the first camping trip of summer, a long weekend of fun. But we also need to pause and recognize those that have defended our freedom and sacrificed their lives. Never take freedom for granted…for that is when it can be lost. If […]

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