By Gail Doby, ASID Several interior designers have asked if social media is worthwhile way to spend their time, and my answer is "it depends." Social media has some value if it is done right. It can create some buzz and traffic to your website, but not all social media efforts are worthy of a lot ... [View Post]
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Taking A Break Will Increase Your Creativity
By Gail Doby, ASID f you're like most interior designers, you feel as if you never have enough time to get your work done, and you're constantly feel "behind" with an avalanche of competing priorities. That leads to burnout and stress, and yet we often push through those feelings and keep ... [View Post]
The Significance of Identifying Your Firm’s Unique Value
By Drue Lawlor, FASID Director of Coaching at DSU Over the years a common conversation among designers has been that their clients do not truly value what they do/offer. I think we often expect clients to recognize how wonderful we are without having educated them as to what makes us different -- ... [View Post]
Reach Out To Previous Clients – The Fastest Way To Get A New Client!
By Gail Doby, ASID It's Christmas in July for designers. That means that you need to start working on projects very soon to be ready for your client's holiday entertaining. So think about doing a blog post, newsletter article (Top 10 Things To Do Before Christmas), write a hand-written note, or ... [View Post]
What Is Success?
By Gail Doby, ASID We're getting ready for an "All Hands" meeting next month, and in preparing for the day, I've been reviewing our progress for the year. We've had a lot of wins this year, and yet we have room for improvement. Who couldn't say that about their own business? There are many ... [View Post]
